The film has opened to a total worldwide Box Office of 63 MILLION US $ being UTV - First South Asian Company to foray into International Cinema.
"The Happening" - Released Friday 13th Worldwide gross 31.5 million $ in US Domestic Office (source Variety & Rentrak) in its 3 day weekend.
UTV'S 'THE HAPPENING' DOES 60 MILLION $ (RS.255 CR) OPENING WEEKEND WORLDWIDE
KEY FACTS:
1) UTV ' First South Asian Company to foray into International Cinema
2) Their second release ' also a hit. The first one NAMESAKE ' a Co Production with Fox ' produced for 8 million $ - did a Box office of over 18 million $ theatrically plus on equal amount further earned in Home Video & TV Syndication.
3) 'The Happening' ' Released Friday 13th Worldwide gross 31.5 milion $ in US Domestic Office (source Variety & Rentrak) in its 3 day weekend
- Plus worldwide figures are flowing in ' but consolidated figures show close to additional 30 million $ from rest of the world
- Opened to No. 1 overseas with an estimated $32.1m from 5,714 screens in 88 markets. It delivered several number one launches led by France on $4.6m from 550 screens, Spain on an excellent $3.8m from 389 and Italy on $1.9m from 371.
- Other notable territories include the UK on $3.4m from 389 in third place, Mexico on $2.6m from 557 for second place and Shyamalan's biggest debut, Russia on $2.1m from 482, Germany on $1.8m from 550 in third and South Korea on $1.6m from 240 for third. In Brazil on $1.3m from 181 for second place, Australia on $1.5m from 240 for fourth, Belgium on $467,184 from 60 for first place and Holland on $357,475 from 78 for third.
4) The Happening was released with over 4500 prints over 2986 Theatres across North America. Plus another 5600 prints Worldwide.
5) The Happening ' Co Produced by UTV & 20th Century Fox ' at a budget of 55 million $
6) The 'HULK' ' Released on the same weekend ' at a production cost of 150 million $ (3 times Happening) grossed 54.5 million $ in US Domestic Vs Happening's 31.5 million $.
7) Sixth Sense ' M. Night's first release did ' at that time ' an opening US Box Office of 26 million $ Vs The Happening 31.5million $.
It opens in Japan on July 26th.