Famous for its pioneering initiatives, UTV Motion Pictures shall recreate the numero uno magic by being the first Indian company to have two Hollywood mainline film releases, Mira Nair's 'The Namesake' that opened in US on March 9 with rave reviews with its Pandora's box of super class actors followed by 'I think I love My Wife' which will star Chris Rock in a dual role of the director and actor that releases in the US on March 16.
Both films are co-productions with Fox Searchlight. Leaving no stone unturned in requisites of the marketing & publicity of these films nationally as well as internationally, in North America with buzz across channels like CNN.
The NAMESAKE that will release in India on March 23rd with a global release of 1150 prints that includes countries like USA, UK, France, Switzerland, India, New Zealand, Italy, Spain making it India's FIRST truly Crossover Movie'for Worldwide Release. Spends on Marketing and Prints Worldwide will be approx. 10 million US$.
Close on its heels ' is another main line worldwide release, Chris Rock (America's No.1 Comedy Icon) directed & acted ' 'I Think I Love My Wife'. This will be released in the US with over 1800 Prints and then Worldwide between April-June with another 1200 Prints with a marketing & print budgets for the wide release of this Chris Rock Starrer will be approx. 20 million US$.
But for all those cricket fanatics, gully players and tomorrow's Tendulkars anxiously waiting for the World cup to kick start, Milan Luthria's Hattrick shall quench your thirst for this game that releases on March 16. Hattrick with its backdrop in India's passion and religion cricket would definitely hit off well with the Junta who has already placed bets on their teams in World Cup 2007.
After giving Oscar material like Rang De Basanti and the unconventional but rib tickling comedy Khosla ka Ghosla the UTV base camp gears up for 2007 in which it plans to entertain the junta with some of the premium actors', handpicked scripts and severe characterizations. In short the days would be gala time for movie freaks with four movies from varied genres with star powerhouse encapsulated in 3 films spanning across all the possible continents.
The year 2006 was a promising year for moviegoers as well as for Indian Cinema on the international arena. Today the world audience has developed expectations from Indian Films and this is due to consistent deliverance in terms of quality entertainment. UTV Motion Pictures have been instrumental in changing the Fa§ade of Bollywood Movies in terms of Professional Budgets, distribution plans, marketing and real production. It would be not be wrong to say that it has corporatised the Indian Film Industry.
